Pin designs
Pinterest pin designs made from every blog post
Bloomtack reads each post and designs several vertical pins for it in your brand: photo layouts, clean text cards and infographics built from your own headings. No design tool, no photoshoot.
20 template families, tested by niche
Every pin is a 1000 × 1500 pixel design, the 2:3 shape Pinterest shows best in the feed. Headlines are at least 64 pixels tall and body text at least 34, so a pin stays readable on a phone.
The templates cover the layouts that work on Pinterest:
- Bold headline over a photo, with a scrim so the text stays readable
- Split layouts with the photo on top or at the bottom
- A framed photo with a title band
- Two- and three-photo collages
- Text-only cards with a solid background, shapes or a pattern
- List, numbered-step and checklist infographics
- A key tip or quote card
- Seasonal packs for the times of year your niche peaks
A new account starts with templates ranked for its niche, from food and home to travel, finance and parenting, plus two designs built on your own brand kit. From there, A/B testing works out which of them your readers click.
Where the images come from
For each post you choose the image source, or let Bloomtack pick. When it picks, the image type becomes part of the design test, so your account learns whether photos or text pins do better.
- Your post’s own images. The featured image and the images inside the post.
- Licensed stock photos. Searched on Unsplash, Pexels and Pixabay with the post’s keywords, with the license and attribution stored for each photo.
- Text only. A clean typographic pin, no image needed.
- Infographic. Icons and your headings, no photo at all.
- AI image. Generated from the post on your own AI key, only if you turn it on, and always labeled “AI”.
#B5562F#F6EEDF#3A2A20- Overmixing
- Cold butter
- Hot oven
Infographic pins from your headings
Posts with at least three H2 headings can become list, step or checklist pins. Bloomtack takes 3 to 9 of the headings, shortens each to six words or fewer, drops leading numbers and filler words, and lays them out with icons. The title is the post title, and the footer shows your domain.
This is how a blog without a photo library still gets pins that are specific to the post, not generic quote cards.
Guards that keep every pin clean
- Text fitting. The headline is sized to fit its box with balanced line breaks. If it still doesn’t fit, a shorter headline is used.
- Contrast check. Text is measured against the image under it. Below 4.5:1, the pin gets a scrim or a different palette.
- Smart crop. Images are cropped around the important part of the photo, faces included.
- Duplicate guard. Two near-identical images are never published on the same account within 30 days.
Titles, descriptions and alt text
Each pin gets a headline for the image, a title of up to 100 characters with the keyword near the start, a description of 2 or 3 sentences, and alt text that describes the image and the words on it.
Without an AI key, the copy comes from templates built from your post’s own words: the focus keyword or cleaned title, a number from the outline, a soft call to action. With a key, AI writes three angles per post (benefit, curiosity and how-to), so pins for the same post never repeat a title. Either way, copy only states what the post says, in the post’s language, and you can edit every field before approving.
Pin design questions
Do I need my own photos?
No. Text-only and infographic pins need no image, and licensed stock photos fill in when a post has no images of its own. Your own photos are used first when a post has them.
Can I change the text on a pin before it’s published?
Yes. On the review screen you can edit the headline, title, description, board and focus keyword. Changing the keyword rewrites the copy for that pin.
Which languages are supported?
Copy is always written in the language of the post. Template copy adds its call-to-action phrases in English, Spanish, German, French, Portuguese and Italian. For other languages it uses the post’s own sentences.
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